Circling Back Around

Doug Kimball has been calling on companies that he talked to several months ago and bringing information that he thought might be of interest to them. The strategy is to get in front of the decision makers again to re-emphasize our value proposition of “better, cheaper, faster”.

With several of these companies that he re-established contact, Doug has moved them to the next step, signed some and is close to signing others as clients. A catch phrase that has worked for Doug is: “What would your boss think if you could save 20%”. This grabs the attention of the person he is talking to – for obvious reasons.

Is it time you called back on some of the sales calls you have made in the last few months?