Tuesday, December 16, 2008

Sharing

Doug Kimball has made several suggestions about the necessity for sharing information on marketing, competition, operational insights and clients each franchisee learns about in the field. I am sure everyone agrees that this can be a powerful concept, if everyone participates in sharing ideas and best practices. The trick is execution (as it always is).

In order to facilitate this, Doug initially suggested a voice mail system that all franchisees would call into and leave a message about an idea, a best practice, leads, competitors, etc. After researching this solution, it proved to be too costly.

Not giving up, Doug recently suggested that we use the forums on FranConnect. I think this is a great idea and fully support this concept.

FranConnect has the following forums: Training, Marketing, Product Support, DrugPak, Field Operations and Competition. If you want to participate with Doug in sharing ideas, everyone should go to FranConnect and register for notifications for postings on each of these forums. After each post to one of these forums, you will be notified by email of a new post.

If you have questions on this process on posting, please do not hesitate in giving John Lipp a call.