Uniformity

Uniformity in franchising is a critical part of marketing. “Eat Fresh” is the positioning statement for Subway. The Golden Arches means McDonalds. All franchise systems require uniformity in order to gain a competitive edge over local competitors and to communicate oneness.

Try this. Go to Google Maps website and search “AccuDiagnostics CA”. The search produces five listings with different AccuDiagnostics logos displayed.

In order to maintain uniformity, please log into your Google account and update the first photo in your account (photos are displayed in order of uploading, i.e., the first uploaded photo is the one that is displayed on your listing) to the AccuDiagnostics Logo that has been provided. Upload as many pictures as you like, but set up the first picture as the AccuDiagnostics logo. This logo can be found on FranConnect/library/CAMPA-Western Region/Photos & Logos.

As you continually post to new directories and review existing directory listings, use the logo that has been provided.