Carol Hastings has been working with Tony Waters in Greenville to establish a DOT Consortium that all franchisees can use instead of managing their own consortium pool. There are many technicalities to manage in operating a consortium. None of these technical issues are difficult but it is more efficient and cost effective to have one National Consortium centrally managed. This will allow each of you to free yourselves up to focus more of your efforts on sales and marketing.
Stay posted for more details.
Now that you are actually struggling to stay out of the Black Hole of Operations (BHOO-pronounced BooHoo), you can begin to comprehend how BHOO can overwhelm everything else you are doing right in building a successful business. If BHOO takes over, your sales curve will slow and many times come to a grinding halt.
Monday, May 18, 2009
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