It can be a challenge to operate a business and keep all of the balls in the air which include managing your staff, making your daily sales calls and follow up calls and then to squeeze in time to execute a consistent networking strategy.
Here are some ideas to consider in deploying a networking strategy.
1. Set a goal to focus on 2-5 networking event/groups. Be sure to attend and work only events and groups that have potential contacts. When one of these venues runs its course - add another.
2. If you are a husband and wife team, have one of you focus on networking events while the other focuses on selling. Carol and Jeff are an outstanding example of this tactic.
3. Hire a part time networking partner. This is an ideal position for a stay-at-home Mom. Networking activities can fit into a schedule and over an extended period of time relationships can be built.
Regardless of your networking strategy consistent activity and follow up is the key.
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